Bhagavan descends in the form of words. That is kṛṣṇa-kathā, because kṛṣṇa-kathā and Krishna are nondifferent. So, Krishna descends in the form of this kathā, and the hearing of this kṛṣṇa-kathā is eternal. In other words, śiṣyatva, discipleship, is eternal, because one who hears is a disciple. The śiṣya hears, or does śravaṇam, and the guru does kīrtana, or speaks. So, the guru’s kīrtana is eternal and the śiṣya’s hearing is eternal. “I am eternally the servant, or disciple, of my guru.” With this mood or attitude there is no question of pride.